Kinds of Paper In Catalog Printing & Packaging Paper Tubes

There are many things that are essential to catalog style. Your images need to be attractive and sharp. Your text and even the font style you use for the text is very important. The cover page style and the style of your brochure's product pages all play important functions in designing a brochure that will generate new customers and sales.

None of the things mentioned above are more essential than the type of paper you will pick to print your catalog on. In this article I will go over some of the numerous paper options you have to print your catalog on.

You need to choose if the cover will be the very same paper as the rest of your brochure. The cover will be of much heavier weight then the interior pages.

Second you will need to select uncoated or covered paper for printing your brochure. Layered paper is for the glossier designs and uncoated is more economical, but can still display your products well.

You have 2 things to consider first, "Will it be glossy paper or not?", "Will my cover be the very same weight as the interior pages of my brochure?"

Once you have actually addressed those 2 concerns the next choice is what the weight of the paper will be. The majority of brochures choose 60, 70, or 80 lb. weights. It would be 60lb uncoated or coated, 70 pound. Uncoated or coated. 80 pound. Paper generally is just selected for 80 lb. Weight and above. Not all paper is measured by weight. Some is measured by density or "points".

Now the above is actually over-simplified. There are other types of unique paper you can pick from. There is textured paper, photographic paper, and other more pricey paper to pick from if you are selling a costly or high-end product.

There are likewise other considerations when picking the paper your catalog will be printed on. Such as the approach of printing you are going to choose.

You can choose uncoated or layered paper if you are going to have your brochure printed on a hot-set web press. The heat will dry the ink as it prints your brochure. If your printer uses a cold-set web press then the ink air-dries and is taken in into the paper. A cold-set web press can not print on covered paper.

Then you can choose from any of the high quality papers they have readily available, if your printer uses a sheet-fed press. The exact same opts for printers that do digital printing.

It will depend a lot website on the printer you select. You require to learn what type of paper is available and you will wish to see samples of the paper to get a better idea of which one you desire to print your catalog on. Ask your printer to suggest the different types of paper they think will be the best for your catalog.

Here is a list of some of the kinds of paper your printer might have offered for you to pick from or may be able to order for you.

4 things figure out the quality of the paper, opacity, brightness, ppi, and surface. (Pounds per inch) Brightness impacts the contrast and luster of the paper. It impacts how your text will stand out on the pages of your brochure. Opacity is just how much your ink is visible from the back of the page. If a paper is too opaque, your text and images from one page will be seen through onto another page that your consumer is attempting to check out. The surface affects the feel of the pages and likewise how your images will look. The lower grade surfaces produce grainier images while high quality finishes hone the appearance of your images.

Ask your printer to supply you with samples or swatch brochures and a catalog for printing your catalog on the various kinds of paper before you decide. You know what your spending plan is and paper is only one of the costs you need to think about.


None of the things mentioned above are more important than the type of paper you will select to print your catalog on. In this article I will go over some of the many paper choices you have to print your catalog on.

There is textured paper, photographic paper, and other more costly paper to select from if you are offering a high-end or expensive item.

If you are going to have your brochure printed on a hot-set web press, then you can select uncoated or layered paper. You require to discover out what type of paper is readily available and you will desire to see samples of the paper to get a much better concept of which one you desire to print your catalog on.

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